If you’re a dentist, the idea of writing blog posts may not be something that is uppermost in your mind; however, if you want to enhance your business’s online presence, which can ultimately lead to increased patient numbers, then it is something they should consider.
Aussie dental clinic Dental O So Gentle has developed a blogging strategy for their dental practice. They usually follow these guidelines;
The blog posts contain dental, health and treatment information. Individual posts can be written in all sorts of ways, such as the list below.
- Dental Health Advice
- Treatment Case Studies
- Interviews With Patients/Staff/Dentists
- Opinions On The Latest Treatments
- ‘How To’ Dental Care Guides
- Frequently Asked Questions
- Industry News
- Dental Practice News
- Quizzes
- Fun Posts/Funny Stories/Quizzes
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